Online Master of Business Administration

Data Analytics Concentration

This is an online concentration that prepares graduates with the necessary skill set to draw insights from the data for decision making in different functional areas of business. Courses in the concentration will provide hands-on experience with analytical tools and database software.

Required Courses

  • ISM 6930 Fundamentals of Data Management and Analysis (3)
  • ISM 6136 Data Mining (3)
  • ISM 6930 Data Analytics with R (3)

One of the following

  • MAR 6936 Marketing Analytics (3)
  • ACG 5841 Analytics in Accounting (3)
  • ISM 6217 Database Administration (3)
  • Other graduate course as approved by MBA Advisor

Data Analytics concentration requires the completion of the capstone course

  • GEB 6898 MBA Capstone for Analytics, Compliance & Cybersecurity (3).

Certificate Option

Students also have the option to earn a Graduate Certificate in Business Analytics. In order to earn this certificate, students should apply to the certificate by going to www.gradcerts.usf.edu.