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Deliberative or automatic: How consumers use online reviews to reach decisions
New research published in MIS Quarterly reveals — surprisingly — that consumers’ use of online reviews in decision-making might not be as deliberative and logical as commonly believed.
March 3, 2025Business News, Research and Innovation
Tampa Bay Area's 'State of the Region' report shows mixed results - Fox 13 Tampa Bay
The report card is about the Tampa Bay area, and it has mixed reviews. A positive is that we're excelling at early learning, but on the other hand, affordability is struggling. Briona Arradondo reports
February 20, 2025Business News, Research and Innovation
Report: Tampa Bay workforce, affordability shows gains - TBBW
USF, Tampa Bay Partnership researchers share Tampa Bay area workforce and affordability data
February 18, 2025Business News, Research and Innovation
Tampa Bay Partnership says education rates and household income are up - Spectrum News 9
In a State of the Region update, the Tampa Bay Partnership showed off its latest data.
February 16, 2025Business News, Research and Innovation
Tampa Bay State of the Region report shows affordability and business trends - WUSF
The report was presented by several researchers at a Thursday event hosted at the University of South Florida.
February 14, 2025Business News, Research and Innovation
USF Sarasota-Manatee researchers receive seed funding for human trafficking prevention project
Tingting Zhang, an associate professor in the School of Hospitality and Tourism Management, is the principal investigator on the project that will develop an AI-driven education platform.
February 13, 2025Research and Innovation
‘State of the Region’ researchers reveal how Tampa Bay measures up against peer communities
The complementary reports serve as a roadmap for local and state legislators, public and private business leaders, and community organizers to improve the region’s economic health and growth.
February 13, 2025Business News, Events, Research and Innovation
Tampa Bay wages climb but still lag national average as region grapples with affordability - Tampa Bay Business Journal
Tampa Bay's wages are on the rise, but a new report shows the region still faces significant economic hurdles.
February 13, 2025Business News, Research and Innovation
USF and Neptune Flood's 2024 flood survey reveals increased consumer awareness
The annual survey offers vital insights into homeowners' viewpoints on flood insurance nationwide, highlighting significant shifts in risk perception, barriers to insurance adoption, and consumer preferences.
January 31, 2025Business News, Research and Innovation
Scholar-entrepreneur David Teece joins USF Muma College of Business
Teece will serve as Distinguished Scholar of Strategy and Innovation. He is a global authority and one of the most influential scholars in the field of strategy and innovation.
December 17, 2024Business News, Research and Innovation
PhaseZERO: Innovation Incubator to boost cybersecurity innovation in Florida - Cyber Florida at USF
The initiative will support Florida-based researchers and emerging entrepreneurs in transforming cutting-edge cybersecurity ideas into thriving businesses.
December 5, 2024Research and Innovation
USF team wins social marketing award for transportation study on benefits of neuromarketing in enhancing consumer information - USF Health
That’s the focus of a multi-disciplinary study by USF’s College of Public Health (COPH), Center for Urban Transportation Research (CUTR) in the College of Engineering and Muma College of Business.
November 8, 2024Business News, Research and Innovation