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USF Muma College of Business

Crypto curious: Academics, bankers, entrepreneurs look to the future of money - BusinessObserver

Shivendu Shivendu, an associate professor of information systems at the University of South Florida’s Muma College of Business, takes a similarly dim view of the current state of cryptocurrency as a tool for everyday buying and selling of good and services.

June 30, 2022Business News

Image: Businessman with fintech icon and internet of things with matrix code background, Investment and financial internet technology concept. Credits: jamesteohart via Getty Images.

Crypto, sneakers and e-commerce: Meet the first class of USF and the Tampa Bay Wave's fintech cohort - TampaBayInno

More than a dozen tech startups from across the nation showcased their growing companies on Wednesday night as the inaugural Fintech|X Accelerator class.

June 30, 2022Business News

Illustration of shopper drinking coffee CREDIT: MARK MATCHO

How About a Jolt of Caffeine for the Economy? - The Wall Street Journal

Coffee spurs people to buy needless stuff, a study says. That could be a good thing.

June 30, 2022Business News, Research and Innovation

Moez Limayem

Moez Limayem confirmed as president of UNF - Jacksonville Daily Record

The former dean of the business college at the University of South Florida will take office Aug. 1.

June 30, 2022Business News

Moez Limayem

Dr. Moez Limayem officially confirmed as UNF new president - News4Jax

Dr. Limayem will begin his presidency on August 1.

June 30, 2022Business News

University of South Florida: A Preeminent Research University

Pitching with passion? ‘More enthusiastic’ pitches could turn off investors, study finds - Mirage News

A new study from researchers at the University of South Florida offers entrepreneurs some savvy sales advice: when pitching to investors for funding, a high-octane product pitch with great enthusiasm is a double-edged sword.

June 30, 2022Business News, Entrepreneurship, Research and Innovation

Tampa Bay Wave founder Linda Olson welcomes the attendees at the fintech accelerator program pitch night event in St. Petersburg. Photo by Veronica Brezina.

Sixteen fintech startups pitch at USF - Catalyst

From helping college students climb out of debt to empowering women in e-commerce, startups are part of the fintech accelerator that’s helping advance the reputation of St. Petersburg as a fintech hub.

June 30, 2022Business News

student giving presentation (Photo by RODNAE Productions from Pexels)

Don’t overdo it: Overenthusiastic pitches turn off investors, study warns - StudyFinds

There’s something to be said for subtlety when it comes to pitching new investors.

June 29, 2022Business News, Entrepreneurship, Research and Innovation

University of South Florida: A Preeminent Research University

Drink Caffeinated Coffee Before Shopping, Spend More - WTVT

A new study from USF suggests that people who drink caffeinated coffee while they shop will spend 50% more than the people who don't.

June 29, 2022Business News, Research and Innovation

various images of shopping and drinking coffee

Why Drinking Coffee Before Shopping Makes You Spend More Money - Nasdaq

Bad news, coffee lovers. Turns out filling up on caffeine before your next shopping trip could make you spend… quite a latte.

June 29, 2022Business News, Research and Innovation

drawing of person giving a presentation Credit: Pixabay/CC0 Public Domain

Pitching With Too Much Passion? ‘More Enthusiastic’ Pitches Turn Off Investors, Study Finds - Verve Times

A new study offers entrepreneurs some savvy sales advice: When pitching to investors for funding, a high-octane product pitch with great enthusiasm can be a double-edged sword.

June 29, 2022Business News, Entrepreneurship, Research and Innovation

coffee cup graphic with shopping bags Credit: Josie Ford

Put down the coffee: Study finds caffeine drives impulse purchases - NewScientist

It turns out that drinking coffee will unlock Feedback’s wallet faster than rumours of a hot new crypto offering.

June 29, 2022Business News, Research and Innovation

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Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, six schools, and all business.