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Students playing computer games

USF takes the controls with new Esports Living Lab - ABC Action News

USF is taking the controls literally when it comes to the future of Esports, investing $1.1 million into their brand new Esports Living Lab that opened this semester.

November 11, 2024Business News

image of naiya sawtelle

Beyond the pain: Transforming grief into power - USF Athletics

Naiya Sawtelle is a USF volleyball player and a Vinik Sport and Entertainment Management program student at the Muma College of Business.

October 20, 2024Spotlights

Joshua Redmond and his family. Six of them USF grads

Meet three top business graduates from the summer 2024 class

The University of South Florida awarded more than 2,600 degrees during summer commencement on Saturday, Aug. 3. The ceremonies included recipients of approximately 1,739 bachelor’s, 700 master’s, 162 doctoral and 11 specialist degrees.

August 3, 2024Business News, Spotlights

USF Muma College of Business

Essential HR upgrades are needed for workplace diversity, accountability - Sports Business Journal

Gallup shared that 50% of U.S. workers engaged in quiet quitting in 2022 — and certainly the sports world was no exception.

May 22, 2023Business News

Gopi Patel (fourth from right) and her classmates from University of South Florida (USF) at a Tampa Bay Buccaneers game. Patel is pursuing a two-year dual-degree program at USF, where students earn both an M.B.A. with a concentration in sport business and M.S. in sport and entertainment management. (Photograph courtesy Gopi Patel)

Where Skills Meet Passion - SPAN Magazine

U.S. universities help students build interdisciplinary skills through specialized majors like object design and sports management.

April 1, 2023Business News

Michelle Harrolle, Janelle Wells USF; COURTESY OF JANELLE WELLS

ALL IN: Michelle Harrolle and Janelle Wells - Sports Business Journal

Students at USF’s Vinik Sport & Entertainment Management Program are fortunate to have Harrolle and Wells directing instruction, leading research and developing pathways into the sports business.

March 27, 2023Business News

The broad spectrum of information covered in the Vinik program helps him do his job more effectively, says Marvin Oliva, whether it’s knowledge on data analytics or laws related to e-mail communications. Photo: Marvin Oliva

Educational upgrade: MBA programs in Florida - Florida Trend

MBA programs across Florida are adapting to the changing needs of students and employers by developing niche studies to build deep expertise in a variety of sectors.

March 15, 2023Business News

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Sport & Entertainment Analytics Conference honors Tampa Bay Lightning with Innovator Award

The two-day conference held on USF's Tampa campus featured speakers on how data analytics is used in the sport and entertainment management industry.

March 2, 2023Business News, Events

image from esports summit

USF Esports Summit speakers talk equity and community in gaming

The fourth annual USF Esports Summit centered on building community — particularly as it relates to gender and race — within the $1 billion dollar esports gaming industry.

January 30, 2023Business News, Events

image of esports summit

Due to Tropical Storm Nicole, USF Esports Summit and Tournament rescheduled for Jan. 27

Due to Tropical Storm Nicole, the USF esports summit and tournament have been rescheduled to Jan. 27 with the same schedule and location. The one-day summit allows participants to connect with regional and global esports industry leaders. It will conclude with a live-action championship finale where the 2022 Battle for Florida tournament winner will be crowned.

November 8, 2022Business News, Events

image of Toluwani Adebakin

Alumni Spotlight: From track and field to esports, ‘You have to love what you do’ says Toluwani Adebakin

Toluwani Adebakin grew up in Nigeria and loved to run. With pure talent and the support of his family and coach, Adebakin’s athletic ability grew exponentially as he got older. His love for running has opened doors for him, and in turn, he has dedicated himself to creating opportunities for other athletes.

November 8, 2022Business News, Spotlights

image from panel with rays and rowdies

Rays & Rowdies give career advice to students trying to break into the sports industry

The USF Muma College of Business hosted a panel discussion featuring sports executives and personnel from the Tampa Bay Rays and the Tampa Bay Rowdies.

September 26, 2022Business News, Events

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Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, six schools, and all business.