Social Marketing and Social Change Graduate Certificate

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College of Public Health

Department: Dean’s Office

Certificate Contacts, Deadlines, and Delivery Information

Office of Graduate Certificates Website

Graduate Certificate Policies

The online Social Marketing and Social Change Graduate Certificate is a self-supporting program. A cost comparison of tuition and fees can be found here.

Please note: With the exception of the Department of Children and Family (DCF) waivers, all other waivers (including State of Florida and USF employee) are not accepted for Self-Funded/Self-Supporting or Market Rate Tuition program courses. For additional information, visit: USF Tuition Waiver.

The Graduate Certificate in Social Marketing is offered to graduate students and professionals who wish to develop the skills needed to develop, implement, and evaluate social marketing programs. The Certificate coursework emphasizes translation of theory and evidence‐based practice into community applications.

The University of South Florida, College of Public Health, has been a leader in social marketing in public health for over 20 years.The Certificate was developed to meet the training needs of graduate students and professionals from multiple disciplines including public health, healthcare, mass communications, environmental studies, anthropology, social work, engineering, and business. Out‐ of‐ state and international learners are welcome in the certificate program. USF hosts the International Social Marketing conference and Training Academies bi‐annually. USF also has the distinction of being a CDC funded Prevention Research Center, of which there are 26 in the country. The Florida Prevention Research Center uses community based prevention marketing to reduce health disparities.

Graduate Certificate Admissions and Process

Students must apply and be admitted into the Graduate Certificate to be eligible to receive a Graduate Certificate. Applicants are encouraged to contact the Graduate Certificate Director prior to applying.

Applicants must meet the following admission requirements:

Curriculum Requirements (12 Credit Hours)

PHC 6411 Introduction to Social Marketing for Public Health Credit Hours: 3
PHC 6705 Formative Research Methods in Social Marketing Credit Hours: 3
PHC 6460 Social Marketing Program Management Credit Hours: 3
PHC 6461 Advanced Social Marketing Credit Hours: 3

Graduate Certificate Time Limit

Five (5) Years.

Graduate Certificate Completion

For procedures to confirm completion of the Graduate Certificate, please refer to the website.